Animated video "Cats and Keyboards"

Foreign orders are a special pleasure. It so happened that half of our team lived for some part of their lives in different countries, where advertising is creativity, creativity, a separate kind of art, if you like. And so, when the customer says:“ Hello guys, let's make a story about cats, one of which will be a cyborg, ”we go into ecstasy. This video was made for guys from London who sell mechanical keyboards that can switch to silent mode (normally, the sounds from the keys are simply deafening). As you can imagine, the guys had their own script. We just had to come up with cats and draw a cartoon.

It turned out funny. As usual, the first thing the screenwriter did was draw a storyboard in order to agree on what was going on, where the hero was located in the frame, etc. - as always, everything in these sketches was very schematic. Only after approval by the customer was it planned to transfer the project to the artist and animator to create beautiful characters. But the customer liked the schematic cats, which the scriptwriter had sketched in a few hours, so much that the original had to be created in their image and likeness.

It took the team 4 working days to produce the video. The customer was satisfied and even paid a tip - apparently they do it this way)